Confession, they say, is good for the soul. So I confess: I repeatedly made a VERY serious mistake in my real estate career—one that in some ways, I will literally never recover from. I kick myself about it all the time, because I think that even as I was doing it, I KNEW it was…
You Don’t Need A Brand, You Need A Plan I have three truths to share with you.You cannot compete with Big Brand MarketingYou shouldn’t even try.You can do it better and see greater results for less effort (truly)Stick around, this entire article centers around why your brand is NOT the first stop on the lead…
Don’t Get a Nest Egg, Get a Chicken My parents worked hard to build up their nest egg. They were self-employed, so they knew there would be no pension to help them. They put four kids through college and worried about money . . . a lot. But they did build what they felt was…
2017 Will be upon us in just a few weeks, and I’ll bet you’ve already thought of some personal and business related goals for the next 12 months. This time of year lends itself well to some deep thinking and goal setting, and even the annual optimism about how THIS YEAR WILL BE DIFFERENT. The…
So I’ve been thinking. It’s what I do at this time of year: think about the prior year (which, incidentally, went REALLY fast…did anyone else notice that?) and whether what I’m doing in all facets of my business is really supporting my vision. If you’ve ever tried to do this kind of introspection (that is,…
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