Who EVER Built Freedom Alone?

By Vena Jones-Cox You got into this business for freedom, right? Money freedom , yes. But also time freedom, and life-on-your-terms freedom. But here’s a truth a lot of us don’t realize early enough—and it handicaps us: Independence isn’t…Independent At every stage of this country’s history, it’s been groups of people, acting together, that have...

What You Don’t Know About Seller Psychology (that’s ruining your marketing)

By Vena Jones-Cox Think back for a minute—what was your first thought the first time you saw one of those handwritten signs at the highway entrance? You know, the one that says, “Handyman Special Must Sale [sic] $87,000 555-5555”? Or the first time you saw a bandit sign that said, “I Buy Houses Close in...

Your Portfolio’s Biggest Risk Isn’t the Market

By Amanda Neely, CFP®, Founder of Counterflow™️ Most real estate investors eventually experience a deal that should have worked. The numbers penciled out, the assumptions were reasonable, and the market supported the strategy. And yet, somewhere along the way, the outcome fell short of expectations. Maybe the partnership became strained, maybe the timing was off,...

Why Your Business Needs a Succession Plan, NOW

by Bill Palte, Palte Insurance Running a real estate business can be incredibly rewarding — but it also comes with risk. Not just market risk or deal risk. People risk. What happens if you can’t operate the business? Most owners intend to put a plan in place. Few actually get around to it. And when...

Confessions of a Not-Broke Real Estate Investor

By Robert Mohon. My name is Robert, and I’m a Real Estate Association member. I have a confession to make: I don’t want to quit my job. That felt a little strange to admit at first, especially because so much of what you hear online—and from a lot of real estate “gurus”—is about escaping your...